Part I of this two part series discussed the initial planning of such a circuit.  Team formation, race creation, etc. were all talked about.  In Part II we’ll take a look at the financial side of the spectrum, as well as marketing and how to sustain a long term enterprise.

Money Makes the World Go ‘Round

Whether you want to admit it or not, no business venture is ever successful unless it makes money.  It seems like every decade 2-3 sports ventures fold due to lack of sufficient funding and revenue.  USATF, or governing body, has even had its fair share of problems since its inception with staying financially sound.  From the start, a road racing league or circuit needs to have a stable financial model to follow.  Here is what I propose: Read more…

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Runnerville has laid low since the summer. I know many of our readers have been disappointed and I receive emails from friends and fans of the site at least once a week about when the site is coming back. Well, I am not sure when the site will kick back up to the same level it was running at earlier this year, but I figured it is time to start posting up ideas and creating dialogue once again.

My first post back will be in response to Toni Reavis’ speech he gave at the Road Race Management Race Directors Meeting last month. Toni’s speech was simply fantastic, as I’ve read it at least a dozen times since he posted it up on Runnerville. The thoughts and ideas running throughout the piece continue to motivate and inspire deeper thinking towards improving the sport, and I applaud Toni for laying out his thoughts in such a dynamic way. Read more…